Entrepreneurship is one of rural America’s greatest strengths – creating jobs, strengthening local economies, and building wealth that stays close to home. What’s often missing is a clear way to see where that momentum is growing and how new opportunities can take hold.

Built in partnership with the Capital One Insights Center, the Rural Entrepreneurship Index gives rural leaders a clear, data-driven way to see where their community is on the journey toward a more vibrant entrepreneurial ecosystem and glean insights from peer communities across the country. By bringing together 11 key measures of entrepreneurial activity – from business creation and self-employment to investment and job growth – the Index provides an actionable, new way to understand how community entrepreneurship can drive resilience, wealth-building, and long-term prosperity.

Explore the map to discover entrepreneurship in your community – and where opportunity is ready to grow.

When rural entrepreneurship becomes visible, it becomes investible.